Need more enquiries? Partner with a specialist B2B SEO agency.

Generate a stream of high-quality leads through targeted SEO content. Reduce your reliance on paid advertising, mass email blasts and cold calling by working with a team of B2B SEO experts.

Turn your website into a lead gen machine with B2B SEO.

Selling to businesses is hard, but SEO has the power to make it easy.

B2B buyers like to do a lot of research before purchasing. That’s why 93% of B2B customers begin their buying process with a search.

Imagine a world where every one of your customers’ searches lead to your content, whether it’s a search for information or to purchase, your brand keeps popping up.

Never cold call again, and say goodbye to cold emails.

Your clients don’t like being sold to. They need to be warmed up, and prefer to digest lots of informational content first before making a decision.

That’s why 60% of B2B businesses rely on SEO to target their customers. Rather than “selling” to your clients, why not “educate” them through content, and let them come to you?

Paid advertising is expensive and temporary, SEO is for life.

So many businesses spend too much on paid advertising, driving temporary traffic which ends the moment you stop paying for it.

Stop giving your money to Google, and start investing in content your customers love. And although SEO is a slow burn, the results are for life.

Our Results Speak For Themselves

These are some of the reasons why we get of bed in the morning

172 Links Achieved In One Campaign

#1 In Google For “Advertising Agency London”

From 0 to 10 leads per week in 6 months

#1 in Google for “PA recruitment”

Some Of Our Happy Clients

We would like to take a proud moment to bask in a little bit of glory

SEO & link building for a creative agency

Position Digital have an incredible amount of experience in SEO, content and outreach. There is complete transparency in everything they do which allows us to feel like we’re always on the right track. Since working together, our content strategy has transformed, the quality of our links has improved and this has translated into more traffic and more new business leads.

Joe Wade, CEO

SEO & content for a startup studio

Position Digital was instrumental in revamping our content strategy for our website and identified the right keywords to drive qualified traffic. In only 3 months, our organic traffic increased by 500% and we’re now number 1 in Google for our most important keywords. All of this has resulted in a tremendous uptick in enquiries from all over the world.

Finn MacCabe, Co-Founder

A Modern Approach To B2B SEO

We’ve perfected a unique approach to SEO, specifically designed for B2B companies.

The best SEO requires an unwavering focus on creating the best content in your industry.

Our SEO philosophy for B2B companies is centred around making you money as quickly as possible.

We do this by identifying keywords that your customers are searching for, and then create the best content in your industry.

Your website needs to inspire, educate and create an irresistible urge to convert visitors into leads, and that’s exactly what our B2B SEO agency can do for.

Special things you get working with us:

A team weirdly passionate about B2B SEO
Focus on creating expert-led content that builds trust
Refreshingly unique link building tactics
Deep expertise of SEO specifically for B2B companies
New breed of tech and content techniques
Clear, concise & actionable reporting

Great SEO also requires link building and digital PR.

Consider backlinks the vital force behind your content, propelling you up the search rankings. That’s why we dedicate ourselves to forging strong connections with journalists and top-tier media outlets in your industry, actively elevating your brand’s visibility.

Our team of link builders and digital PRs is relentlessly focused on securing your brand’s presence across prestigious platforms, ensuring you’re not just seen, but remembered.

We Are Best At...

We can categorically say that we are pretty good at these things

SEO
Strategy

SEO
Content

Link
Building

Digital PR
& Outreach

SEO
Auditing

SEO
Copywriting

We Enjoy Working On...

We know it’s crazy to believe, but we really do adore our work

B2B SEO Strategy

Need more high-quality leads? We will develop a B2B SEO strategy that puts you right in front of your customers. From choosing the right keywords, to producing the best content, our team will deliver.

Technical SEO Projects

We’re not afraid to get stuck into a tech challenge. Offload your on-page and technical SEO to-do list to us, and we’ll get started optimising your site to maximise search visibility and generate leads.

High-Quality Link Building

Do you struggle acquiring high-quality backlinks? We don’t. We love it. Having built thousands of links for our B2B clients, we have developed a link building process that generates consistent results.

Content That Builds Trust

We’ll combine insightful keyword targeting and inspiring content delivery to establish your brand as the go-to authority in your niche. Our team can ideate, write and edit content across all sectors.

Digital PR With Oomph

Want to make headlines for all the right reasons? Our digital PR team creates newsworthy stories with intriguing topics backed by data that media outlets will want to cover and link to.

B2B SEO Campaigns With Heart

We’re obsessed with helping B2B companies generate lots of leads through SEO! Our campaigns are tailored to your needs, from planning to execution, everything we do is with heart.

Some Frequently Asked Questions

Which types of content work best for B2B brands?

Here are some of the types of content that our team will look to utilise within your content strategy:

E-books
Guides
Whitepapers
Worksheets
Checklists
Downloadable content
Calculators
Templates
Courses
Webinars
Case studies
Industry reviews
Expert interviews
Thought leadership
Research studies

When it comes to content creation, there are lots of different avenues that you can take to engage your audience and secure leads – it doesn’t always have to be blogs, category pages, and homepage content.

When crafting a B2B content strategy, we’ll explore your industry in detail, finding the kind of content your audience genuinely wants and values.

What is B2B SEO and how does it differ from B2C SEO?

B2B SEO targets the specific needs of businesses looking to sell products or services to other businesses. Unlike B2C SEO, which focuses on reaching individual consumers with broader, often emotional appeal, B2B SEO involves more strategic content tailored to decision-makers within companies. This includes optimising for niche, industry-specific keywords, and providing detailed, value-driven content that addresses complex business challenges and solutions.

Why is SEO important for B2B companies?

SEO is crucial for B2B companies as it enhances online visibility among key decision-makers and influencers in their target industries. Effective SEO strategies ensure that your business appears prominently in search results for relevant queries, helping to establish credibility, authority, and thought leadership in your field. This not only improves brand awareness but also drives high-quality leads who are actively searching for solutions that your business offers.

How can SEO improve our lead generation process?

SEO improves lead generation by attracting more targeted traffic to your website through strategic keyword optimization and content creation. By ranking higher in search engine results for specific keywords relevant to your business offerings, you’re more likely to reach potential clients at various stages of the buying process. High-quality, optimized content can engage these prospects, providing them with the information needed to move further down the sales funnel toward conversion.

What types of SEO services do you offer?

We specialise in a comprehensive suite of SEO services tailored specifically for the unique challenges and opportunities faced by B2B companies. Our offerings include:

SEO Strategy: Developing bespoke SEO strategies based on in-depth analysis of your business goals, target audience, and competitive landscape.
SEO Auditing: Conducting thorough audits of your existing SEO setup to identify strengths, weaknesses, and areas for improvement.
SEO Copywriting: Crafting compelling, keyword-optimised content that engages your target audience while boosting your site’s visibility in search results.
Content Strategy: Creating a detailed content strategy that aligns with your SEO goals, addressing your audience’s needs at every stage of the buyer’s journey.
Link Building & Digital PR: Implementing targeted link-building and digital PR campaigns to enhance your site’s authority and online presence through high-quality backlinks from reputable sites in your industry.
Technical SEO: Addressing the technical aspects of SEO to ensure your website is fully optimised for search engine algorithms. This includes site speed optimisation, mobile-friendliness, structured data implementation, and enhancing overall site architecture for optimal indexing and crawlability.

How does your agency handle technical SEO?

Our agency takes a comprehensive and hands-on approach to technical SEO, equipped with both the expertise to analyse issues and the capability to implement necessary fixes. Depending on the specific needs and internal resources of our clients, we can adapt our level of involvement. We have a dedicated team of technical SEO specialists and developers ready to tackle any challenge. Whether it’s conducting in-depth technical audits, identifying critical areas for improvement, or executing complex technical optimisations, our team is proficient in ensuring your website meets the highest standards of search engine algorithms. This flexibility allows us to work seamlessly alongside your internal teams or take full charge of the technical SEO needs, ensuring optimal performance and visibility for your website in search engine results.

What is digital PR, and why is it important for our SEO efforts?

Digital PR is pivotal for SEO, focusing on enhancing your online authority and securing quality backlinks through media coverage and industry engagement. It builds your brand’s credibility, crucial for decision-making in B2B sectors, and boosts SEO rankings by signalling to search engines your site’s trustworthiness. This targeted visibility reaches key stakeholders, setting you apart in the competitive B2B landscape and driving meaningful traffic and leads. Essentially, digital PR for B2B not only elevates your SEO efforts but also solidifies your market position as a thought leader.

What kind of investment is required for an SEO campaign?

The investment required for an SEO campaign can vary widely based on your specific business goals, the competitiveness of your industry, and the current state of your website’s SEO. Our SEO services are customised to meet the unique needs and budgets of our clients, with transparent pricing and scalable solutions designed to deliver measurable results and a positive return on investment.

SEO Blog Articles

A window into our inner minds

How To Make Your Homepage Rank Better On Search Engines

How To Devise An SEO Strategy That Breaks The Internet

Let’s Talk SEO

If you’re interested in finding out more about how we can help your business thrive, feel free to get in touch. We’d love to hear about your goals and create a tailored digital marketing plan for your company.

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